Exploring the Future of Esports in the Olympic Games: Key Possibilities and Challenges
The Rise of Esports Globally Growth in Viewership and Sponsorship Esports has seen exponential growth in viewership, with numbers surpassing 495 million viewers worldwide in 2020. Platforms like Twitch and YouTube Gaming have created ecosystems where fans can watch their favorite players live. Sponsorships have surged, with brands like: Coca-Cola Intel Red Bull investing heavily […]
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